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6 Suggestions On How Your Business Can Take Advantage Of Facebook Groups

Facebook is an undeniable giant of the online landscape today. As a smart and savvy marketer you need to be doing EVERYTHING you can to make the most of the leverage Facebook has to offer, and that almost always includes tapping into Facebook Groups and using them for business success. Here are six tips and […]

10 Things You Didn’t Know WordPress Could Do

WordPress is one of the most powerful web building tools on the planet, but most people have no idea that it’s handling the heavy lifting of powering more than 26% of the ENTIRE internet. Millions and millions of websites are running WordPress as the underlying architecture, with an additional 1.1 million WordPress domains registered every […]

Top Marketing Automation Trends For 2020

TThe machines are taking over. No, maybe not in the same way that they did in the Terminator movies – but smart, savvy, and strategic marketers and entrepreneurs today are leaning on machines, AI, and automation more than ever before to handle the heavy lifting of finding and converting new customers. Marketing for 2020 is […]

15 famous marketing quotes from 2019

1“Just do it.” Reading those words instantly brought to mind a popular brand of sneakers and their swoosh logo. But marketing goes beyond just a catchphrase. It’s about the content in the commercials that really draws your attention, whether it’s heartwarming or controversial. Unfortunately, in the eyes of the general public, advertisers are one step […]

The Ultimate Instagram Launch Campaign Checklist

TOver 800 million people use Instagram on a daily basis. Another Instagram statistic to keep in mind? 60% of the adults currently online are using Instagram. In other words, regardless of the specifics of your business, it is almost a certainty that you need to launch your brand on Instagram. However, I get that it […]

The Power Of #Hashtags: Rules To Post By

Social media is such a big piece of the marketing success puzzle today that you can’t afford to make a mistake or take a misstep when it comes to leveraging hashtags. One of the most effective ways to get your content trending, as well as an easy way for your most interested prospects to find […]

Why Mobile Marketing Is Absolutely Crucial These Days

As a smart and strategic business owner and online marketer these days, you absolutely MUST be making the most of mobile marketing efforts – getting ready to ride the next big wave in marketing clear past your competitors and into bigger paydays. Unfortunately, there are a lot of otherwise smart and strategic business owners out […]

Instagram—Where To?

As Instagram rolled out several new features in 2018, the landscape of Instagram is settling in to its new normal. Of course, nothing stays the same for too long when it comes to social media marketing, so here’s how these new features might trend this year. IGTV IGTV, launched in June 2018, is a “new […]

5 Mistakes to Avoid in Online Marketing

Online marketing changes and evolves every day, but some principles are likely to remain in the future, even as new techniques and media platforms are added to your online marketing toolbox. When you’re working your way down your marketing funnel, optimizing each step, make sure you don’t make these five common mistakes: 1. Not understanding […]

Want to become an innovator in your field? Start with any of these books.

One thing that all innovators have in common is a drive to create something new that will change the way things are today. Whether they set out to become innovators or just to solve a problem, these people have the vision to see a world that is a little different from the one in which […]

Branding is overrated! Build reputation instead

Every business wants branding If a business is not growing, it is shrinking, the old adage could’ve said. Every owner and investor wants their business to grow. If it doesn’t, what’s the point? Every business is looking for ways to attract new customers while retaining and upselling existing customers. As you search for strategies to […]

Dos and Don’ts in Influencer Marketing Campaigns

What was once limited to mainstream celebrity endorsements, influencer marketing campaigns are now ubiquitous at every niche and level of influence. They are known to have high return on investment compared to other forms of advertising for all kinds of businesses—some sources even say eleven times the ROI of banner ads! But they are not […]

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